Alpha design shape

IF YOU THINK OUR FURNITURE LOOKS SHARP, COME IN AND CHECK OUT THE PRICES.

STYLE, FABRIC, CUSHIONS YOUR CHOICE

We offer a huge range of styles and fabrics. Not only that, we will custom make to your requirements if there is nothing on our floor that suits you and we deliver faster than you could have hoped. 

Just ask Hans for some help to configure a sofa for your specific needs. He has a lifetime of experience and lives and loves furniture.

WHY WE ARE SO DIFFERENT

You can purchase online or go to a mega store but at Alpha Furniture Design we do things a little differently. Owner and founder Hans will guide you seamlessly through the process of completely customizing beautiful furniture at a price you can afford, so you can get exactly what you are looking for.

It’s just how furniture ought to be. It’s precisely why our clients stay with us.

What our clients are saying on YELP

Ross H.
Ross H.
6/4/2021
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To start. My purchase was in 2017. The review is late on purpose because I wanted to see how well the couch held up. And 5-Star spoiler alert... it's great. Many things great about this experience. Customer service, level of detailed customization, and bullshit free pricing. Will come here again when it's time for another piece. In the meantime I'll refer others.
Jose Luis S.
Jose Luis S.
3/5/2021
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TLDR: Fantastic process, amazing staff, wonderful couch. Go get some stuff and support this business. Couldn't be happier with this process. We were out shopping for furniture, we were initially just going to get s cheaper thing at ikea but I'm so many happy we didn't. For giggles otw to another shop we stopped by "that one store with the cursed snoopy in the window" and then we met Hans. We looked around a selection, he helped out decided what we wanted but never actually pressured us to buy immediately. The stuff here was actually much more affordable then I thought it would of been. It could of been even more so if we just picked one off the floor. The arrival date was faster then expected..and! And!! The movers took away the old couch and there was no extra fee for the professional moving service. I never knew I wanted a single long cushion until I saw it in person. I'll be back for the next thing I need and this couch will be a part my home and my family for years.
Amulya V.
Amulya V.
3/22/2021
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We recently moved to Berkeley and wanted to a custom couch that was spacious, soft material but firm padding plus could deliver soon. Hans delivered to all of our needs from being welcoming- allowing us to explore all the options and materials to helping us narrow down our couch details to even helping getting some extra fabric for the pups to enjoy the couch as well. We ordered an over sized couch with 115in length. The delivery was also soon and smooth. It gives me confidence to trust our local stores that are doing such an incredible job not just meeting bit exceeding expectations and delivering to what was requested. We love our couch and we will be sure to come to Hans store again for our future furniture needs. Definitely recommend checking this local store instead of buying online. You won't regret!
Or P.
Or P.
4/27/2021
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Hans is great! We came in and picked out our design and specifications for a 3 piece modular sofa with an ottoman. After which Hans was very communicative and overall a lovely person and a great professional to work with. Highly recommend.
K.C.
K.C.
6/19/2021
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Beautiful pieces, terrific experience from the minute we walked into the store through delivery. Tremendous number of choices; Hans walked us through them and helped us focus on what would work best for us. The result is a gorgeous sofa/chaise/storage ottoman set in a fabric and color that works perfectly in our living room - and with our lifestyle. Hans books your delivery for you (amazing right?); the delivery team could not have been more efficient and pleasant. Thanks again Hans!
Kevin D.
Kevin D.
4/27/2021
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We were in search of comfortable couch in a reasonable price range and Alpha Design checked all of the boxes. Hans walked us through each option in the store and answered all of our questions. Customizing a couch seemed a bit overwhelming at first because Alpha Design offers so many choices, but Hans guided us through the process and we couldn't be happier with the final product. We also live on the 4th floor of a condo complex and the delivery of the couch went smoothly. The delivery showed up exactly on time and they found a way to fit the couch into our relatively small elevator.
Hilary N.
Hilary N.
12/15/2020
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Hans is professional and very easy going. He made a big purchase very simple and even revised our customization until we were happy with our life-long couch. Grateful to have a durable, comfy and well-made couch in this world of IKEA furniture!
Kaye M.
Kaye M.
12/15/2020
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Hans is very nice, professional and attentive to our needs. He doesn't overcharge for customization, and his prices are very reasonable. He is very kind and cares for his customers. Our couch arrived in pretty fast and in great condition. Love our new couch! Thank you Hans!
Jasmine L.
Jasmine L.
9/2/2020
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I've looked at this store for years. It has been a Berkeley landmark with Snoopy sitting in the front. Finally made it in and I'm glad I did. The owner was welcoming and made ordering a custom sectional a breeze. It sits like a dream and I don't want to get off.
Virginia R.
Virginia R.
3/7/2019
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Why I did not go to them sooner- not sure. We had talked about getting a new couch for about 2 years but let it go and it was getting ratty. But because our cat peed all over our old couch we finally looked around to get a new one! The process was easy- and a great deal also. The couch arrived and it is perfect- so comfortable and did not take long at all and this was a custom built sofa. Good thing is-- my kitty who had had an infection (causing the errant peeing) was treated by the vet and is all better now- and we have a new couch! Yea! Thank you Kitty and thank you Alpha Design. When we need any other couches I would go back to them and recommend them to everyone.
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